Excited about a new partnership with the Mason-Deerfield Arts Alliance in Cincinnati. We have teamed to bring together social media educational programming for Creatives: artists, writers, directors of arts organizations, marketing managers for arts organizations and businesses, musicians and anyone who wants to learn more about digital marketing. Here's the full info:
Please join C3: Creating Connections Consulting, LLC and the Mason-Deerfield Arts Alliance for four (4) unique Social Media Marketing seminars that can enhance your marketing efforts; build awareness around your work or organization; and help you to connect with your target audience online. It is our goal to help artists, creatives and leaders of arts organizations to get the digital marketing education that they need to utilize key social media tools to their fullest potential. We're here to assist you in showcasing your work, your organization and your business in the best possible digital light. Each seminar can be taken independently of the others, but as a series, are designed from an introductory level to the final advanced class. Not in the arts field? Don't feel left out. Social Media Marketing is key for all organizations, non-profits, small business, and solo-preneurs. All are welcome to attend. Space is limited, so register early!
Seminars and workshops will be taught by Michelle Beckham-Corbin, President & Social Media Strategist at C3. Creating Connections Consulting. Michelle is a long time trainer and presenter in the social media education field and is a Procter & Gamble Marketing and Customer Business Development alum having spent 15 years with some of the biggest brands in the consumer packaged goods industry. Read more about Michelle here.
Introduction to Social Media Marketing (includes Pinterest)
Date: Thursday, 4/19
Time: 9:00 a.m.-11:00 a.m. (2 hours)
This seminar provides an overview of key social media platforms that arts organizations should consider integrating into their marketing efforts in order to reach their target market, build awareness, and establish relationships that lead to an increased call to action response. We will examine: Facebook Pages, Twitter, Blogs, YouTube and the rapidly exploding Pinterest. Examples from the Arts Industry will be show-cased and live sites will be examined. Strategic planning and reputation management systems will be discussed. Participants from all fields and industries are welcome!
- Greater understanding of key social media marketing tools
- Importance of setting a social media marketing strategy
- Why goals and measures are important
- How to create a social media plan
- Reputation Management & monitoring tools
Facebook Page Timeline & Settings Optimization Seminar
Exploding Your Organizations' Reach with Pinterest
Facebook Page Marketing Strategies Seminar
Copyright Michelle Beckham-Corbin 2011-2012